SYED SHIRAZ

0336-1272151

Seeking assignments of Sales / Business Development with a company of repute

O B J E C T I V E

To lead, challenge and be challenged in a sales strategy or business/market development position. Analyze and improve marketing, sales and operational performance. Develop products, markets and relationships.

E X E C U T I V E     D I G E S T

• A competent professional with over 13 years of experience in Sales, Business Development, Marketing and Client Relationship Management.
• A keen planner with deftness in devising and implementing strategies aimed at ensuring successful running and management of operations.
• Proficient in managing business operations encompassing customer relationship management, administration, market analysis, development and pricing of products based on market specifications.
• Deft in managing B2B & B2C Sales Operations as well as mapping new territories.
• A skilled communicator with honed relationship management, team building & management, coordination and analytical skills. Experience of working under cross-cultural and multi-lingual environments.

P R O F I C I E N C Y    F O R T E

Strategy Planning:

• Establishing corporate strategies for achievement of top-line & bottom-line targets.
• Analysing & reviewing the market response/requirements

Sales & Marketing / Business Development:

• Utilizing public information and service network to develop marketing intelligence for generating leads from the existing customer base.
• Conducting competitor analysis by keeping abreast of market trends and competitor moves to achieve market share metrics.
• Implementing sales promotional strategies such as Campaigns, Promotion & Demonstration Programs as a part of brand building and market development effort.

Key Account Management / Client Servicing:

• Building and maintaining healthy business relations with customer, enhancing customer satisfaction matrices by achieving delivery & service quality norms.
• Attending customer complaints within 24 hours’ time and resolving day-to-day issues for all customers; conducting customer meet at regular intervals and responding to their feedbacks.

• Monitoring post service activities like follow up with the customers, service reminders, warranty & post warranty issues and handling customer grievances for superior customer service.

Dealer Management:

• Steering activities pertaining to dealer evaluation, development and deployment.
• Setting unit targets for channel partners and strategizing to help them achieve the targets and ensuring the receivables.

O R G A N I S A T I O N A L    E X P E R I E N C E

M/s Al-Futtaim Honda, UAE. (URL: www.honda.ae)

Worked as an Assistant Sales Manager

Period: Jan 2007 – July 2017             

Business: Sole distributor of HONDA Cars, Motor Cycles, Power Products and Marine in UAE.

Key Deliverables:

• To Increase sales of HONDA Motorcycles, HONDA Power Products and Marine in assigned territory.
• Steering extensive dealer network and key accounts management.
• Managing showroom activities and customers at all levels.
• Mapping new business opportunities by creating dealers and market. Maintaining the volume of sales as per the company’s policy.
• Analysing customer’s need and competitor activity in the market.
• Evaluates and coaches other Sales staff to grow the sales market and increase customer satisfaction.
• Focused on KPIs and initiate plans to achieved targets.
• Developed, plan and Implement sales strategies. Submit reports on forecasting, budgeting, market trends and pricing.

Major Accomplishments:

• Meticulously introduced many new potential dealers in UAE.
• Successfully increase 50% of sales and revenue generation in given sales targets. Exceeding goals monthly and averaging over 100% of plan consistently as Assistant Sales Manager for the division.
• Maintains over 35 dealers, government and semi government key accounts. Successfully achieved profitability every month
• Successfully grew the market, delivering exceptional customer service.
• Consistently builds ongoing relationships to strengthen partnership with potential buyers.
• Develops and implements sales plans for targeted penetration of the Industrial market
• Coordinates all retail sales and promotional efforts
• Conducts training programs to educate sales staff and dealers regarding products and programs.

Balubaid General Trading (WWS Office Kubota-GCC), (URL: www.kubota-gcc.com)

Worked as Sales Executive (Diesel Generators, engines and spare parts)

Period: Jul 2004 – Jul 2006                

Business: Sole distributor of KUBOTA diesel engines, generators and spare parts in GCC.

Key Deliverables:

• To Increase and managed Sales and Service of KUBOTA Diesel generators, engines, spare parts. Other brands includes: KOSHIN & KOMATSU agriculture products.
• Steered activities related to sales, business development and client management.
• Assessed the brand’s role in current market place and executed initiatives to penetrate sectors like trade, construction and export.
• Mapped new market as well as resolved parts inventory and tackle service issues.
• Marketed practice by mailings, introductory calls and walk-in visits.

• Maintained knowledge of existing sales promotions, policies concerning payments and trades.

Major Accomplishments:

• Successful in creating awareness to customer (OEM Manufacturers) on using genuine KUBOTA parts.
• Merits of introducing local/Re-export buyers of Kubota Diesel Generators in UAE.
• Retained to perform business development and account management in the Power Products Division of KUBOTA. Successfully expanded account base from 3 to over 10 accounts.
• Exceeding monthly sales quotas on a consistent basis.
• Established and maintained strong client relationships.
• Increased revenue development from 20% to 75% of sales objectives.

P R O F E S S I O N A L    E N H A N C E M E N T S

• Certified IRCA OHSAS 18001:2007 Lead Auditor. (Health & Safety Management System)
• Certified IRCA ISO 9001:2008 Lead Auditor. (Quality Management System)
• Diploma in Information Technology from Skill Development Council, Karachi (Govt. of Pakistan) in 2001.
• ISO 9001:2008 QMS Awareness Course from PIQC Institute of Quality in 2010.
• Aftermarket Technical Training Course of Cummins Diesel Generators in 2009.
• Kubota Diesel Engine and Generator Training Course in 2006.
• Professional training course of ISO 9001:2000 Quality Management System from PIQC Institute of Quality in 2002.

A C A D E M I A

• B.Sc (Physics, Mathematics & Statistics) from University of Karachi, Pakistan in the year 2000

I T    F O R T E

• Well-versed with MS Word, MS Excel, MS PowerPoint and SAP (IS AUTO / DEALER MANAGEMENT SYSTEM)

P E R S O N A L    M I N U T I A E

Name:                                              Syed Shiraz

Father’s Name:                             Muhammad Naqi

Date of Birth:                                 28.11.1978

Address:                                          N-92, Bock 13, Gulistan e Jauhar, Karachi-Pakistan

References:                                     Rana Qambar (Al Futtaim Honda-UAE, +971503445253), Farhan Shariff (KESC, 0346-8216065)

NIC No:                                            42101-9088037-1

Marital Status:                             Married

Languages Known:                     English, Arabic & Urdu