Area Sales Manager

at Ismail Industries Limited
Location Karachi, Pakistan
Date Posted July 6, 2026
Category Production & Manufacturing
Job Type Full-time
Qualifications Bachelor’s degree
Career Level Manager level
Experience 5-8 years
Gender Both
Base Salary -- Not Mentioned --
Currency PKR

Description

Ismail Industries Limited is looking for an Area Sales Manager - Bisconni to join our team in Kasur. The role will be responsible for meeting sales targets, KPIs, managing distributors and trade networks, leading and developing the sales team, expanding market coverage, forecasting sales, and supporting marketing initiatives in the assigned geography.

Qualifications & Skills:
- Minimum Bachelor's degree in Business Administration; Master's degree is preferred
- Minimum 5-8 years of sales experience in FMCG, retail, or a relevant industry
- Strong knowledge of sales operations, distributor management, trade networks, market expansion strategies, and sales forecasting
- Excellent leadership, communication, negotiation, analytical, planning, and customer relationship management skills

Key Responsibilities:
- Achieve assigned sales targets and KPIs to drive business growth.
- Manage distributors and trade networks to ensure effective market coverage and sales performance.
- Lead, develop, and support the sales team to improve productivity and performance.
- Support numeric and geographical expansion to strengthen presence.
- Forecast sales trends and prepare accurate sales reports for performance tracking and planning.
- Ensure compliance with company policies, procedures, and sales standards.
- Coordinate and support marketing initiatives within the assigned territory to strengthen brand presence and market penetration.

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