Required Qualification:
BBA / MBA Marketing
Required Experience:
2+ years of relevant experience, preferably with a solution selling company.
Responsibilities:
* Create and manage online marketing campaigns for the products
* Conduct extensive keyword research, analyze & test keyword performance to generate good traffic to the web page
* Perform daily account management tasks including keyword research, bidding, cost and lead optimizations.
* Manage a vast library of keyword lists and also negatives to block unwanted impressions.
* Create enticing ads of text, image, mobile ads and video format.
* Provide recommendations and execute strategies for landing pages, keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
* Work closely with Social Media Marketing and its channels, organic search listing and SEO to form a complete online marketing force for multiple products.
* Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking and landing page analysis.
* Monitor and administer web analytic dashboards, reports and key reporting tools, and point out key areas of importance in accordance with product vision.
* Conduct competitor’s analysis in order to closely monitor and evaluate competitor’s strategies
* Communication with team and management on project development, timelines, and results
Benefits
a) 100% Medical coverage for self, spouse & children, OPD & Hospitalization
b) Life Insurance
c) Gratuity
d) Annual Bonus based on Company Performance
e) 100% Reimbursement of Technical Certifications
f) Mobile Allowance
g) Parking Allowance
h) Transportation Allowance
i) Company Meal
j) Pick & Drop Facility for Females
k) Quarterly performance based compensation reviews
Email resumes at jobs@armtech.com.pk or refer competent & committed professionals