SENIOR MERCHANDISER/CRO LEAD
| at | |
| Location | Karachi, Pakistan |
| Date Posted | December 18, 2025 |
| Category |
Textiles & Fashion
|
| Job Type |
Full-time
|
| Qualifications | Graduate or Undergraduate |
| Career Level | Senior level |
| Experience | 4+ years |
| Gender | Both |
| Base Salary | -- Not Mentioned -- |
| Currency | PKR |
Description

WE'RE HIRING - SENIOR MERCHANDISER/CRO LEAD
Bachelors in Marketing, E-commerce, Design, or a related field | 4+ years experience in merchandising, CRO, or e-commerce optimization.
JOB RESPONSIBILITIES:
- Lead product display and visual merchandising across the website
- Ensure website visuals reflect modern design trends while staying aligned with brand guidelines
- Drive Conversion Rate Optimization (CRO) initiatives across key user journeys
- Plan and execute A/B testing for layouts, product pages, and design elements
- Analyze UX insights and website performance data to optimize layouts and visuals
- Use data analytics to evaluate product performance and customer behavior
- Collaborate with design, tech, and marketing teams to enhance overall website experience
- Strong understanding of latest website aesthetics, UI/UX trends, and best practices
- Hands-on experience with A/B testing tools and CRO methodologies
- Strong analytical mindset with a creative edge
LOCATION: Karachi, Head Office
