Over 13 years of progressive experience in regional sales and marketing, channel sales, project specialist, strategic marketing, and consulting management in highly competitive segments of the IT and telecommunication industry. As a senior manager, proven producer of marketing mix and profit with ability to pinpoint business opportunities also plan, develop, and execute effective business marketing strategies and projects under challenging market conditions. A high energy leader with distinctive people’s skills. Recognized as an expert in applying marketing concepts and strategies to business modeling and revenue growth. Ability to build highly motivated management teams focused on achieving marketing goals. Keeping up-to-date with changes in the industry through continuing professional development. Expertise spans domestic and international markets and fortune 500 companies in a business-to-business setting.
| Last Resume Update | August 13, 2020 |
| Address | Karachi, Pakistan |
| [email protected] | |
| Phone Number | 03002218078 |
| Website | http://www.linkedin/in/ammarsaif |
Experience
Manager Regional Sales and Marketing
Identifying New QMobile marketing partners in the country. Managing Long term Relationship with Channel Partners.
Ensure monthly marketing budge to key partners in the country. Work with them closely to agree on market potential. Develop Go to Market plans based on a long term strategy.
Increase penetration and monitor sell in/sell-out of the channel marketing closely.
Forecast, plan and ensure necessary competitor key data in hand such as market trends, competition, sales trends and ensure the lead time between placing the orders and delivery of orders.
Training of staff at the retail marketing level, awareness of new and existing products, liaises with channel Partners to organize training workshops.
Design marketing promotions including media, advertisement, ATL and BTL activities in co-ordination with the partner and internal teams and oversee the execution in proper and timely manner.
Periodic review of sales performance to ensure if the results are commensurate to the expectations & projections. Implementation of all retail channel to achieve/exceed targets set by the company.
Identify and build new customer relationships & retain the existing ones in that sense maintain proactive customer relationship and ensure customer satisfaction.
Organize marketing activities in liaison with vendors/key accounts/ carriers and principals in relation to promotional offers, new product launches, and to oversee they are executed in proper and timely manner.
Work closely with the carriers to ensure support of Key Partner sell through efforts. Develop effective reports for top management for periodic update.
Work with company as principle for regular updates and get support to carry out various initiatives across the channel.
Education
MBA Marketing
Successfully completed post graduation