Digital Marketing Manager (E Commerce)
| at | |
| Location | Karachi, Pakistan |
| Date Posted | May 24, 2017 |
| Category |
Media, Advertising & Communication
|
| Job Type |
Full-time
|
| No. of Vacancies | 01 |
| Qualifications | Bachelors/Masters |
| Career Level | Manager |
| Experience | 3-5 |
| Gender | Both |
| Base Salary | 60,000-70,000 |
Description
Job Description:
- Devising strategies to drive online traffic to the company website.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns
- Utilizing a range of techniques including paid search, SEO and PPC.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the redesign of the company website.
- Improving the usability, design, content and conversion of the company website
- Responsibility for planning and budgetary control of all digital marketing.
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital marketing.
- Search Marketing
- Email/retention marketing
- Analytics/ Reporting.